The Evolution of Everything: How Ideas EmergeWe are taught that the world is a top down place. Acclaimed author, Matt Ridley, shows just how wrong this is in his compelling new book. We are taught that the world is a top down place. Generals win battles; politicians run countries; scientists discover truths; artists create genres; inventors make breakthroughs; teachers shape minds; philosophers change minds; priests teach morality; businessmen lead businesses; environmentalists save the planet.